Cooperation mode selection and information sharing in a live streaming e-commerce supply chain with traffic data investment.
In recent years, live streaming e-commerce has become an essential channel for brand merchants to expand online sales, with brand self-live streaming and influential streamer live streaming emerging as two mainstream cooperation modes. The choice between these modes directly affects brand merchants'...
সংরক্ষণ করুন:
| প্রধান লেখক: | , , , , |
|---|---|
| বিন্যাস: | Artigo |
| ভাষা: | Inglês |
| প্রকাশিত: |
Public Library of Science (PLoS)
2026-01-01
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| মালা: | PLoS ONE |
| অনলাইন ব্যবহার করুন: | https://doi.org/10.1371/journal.pone.0340203 |
| ট্যাগগুলো: |
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