Facilitators and hinderers for designing augmented reality for ecotourism SME's experiences: A service Design approach

Designing Augmented Reality (AR) throughout service experiences remains under studied in several industries, despite the fact of growing consumer interest and use through different platforms and applications globally. Consequently, there is growing interest in understanding the what, the why and the...

Täydet tiedot

Bibliografiset tiedot

Päätekijät:	Mario Giraldo, Orietha Rodríguez, Oscar-Naranjo Del Guidice, Mark-Michael Betts
Aineistotyyppi:	Artigo
Kieli:	Inglês
Julkaistu:	Elsevier 2024-01-01
Sarja:	Heliyon
Aiheet:	Service Design Augmented reality (AR) Tourism Small and Medium enterprises (SMEs) User experience User interface
Linkit:	http://www.sciencedirect.com/science/article/pii/S2405844024001555
Tagit:	Lisää tagi Ei tageja, Lisää ensimmäinen tagi!