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The Influence of Shopping and Gender Differences on Online Shopping

This study aims to analyze the influence of shopping and gender orientation on online shopping, and analyze the differences in shop-ping orientation and online shopping between men and women. The sample in this study were 151 UNIS Tangerang students. The anal-ysis method uses multiple line...

Ausführliche Beschreibung

Gespeichert in:
Bibliografische Detailangaben
Hauptverfasser: Khusaini, Heni Cahya Ramdani, Riski Ambarumanti
Format: Artigo
Sprache:Indonésio
Veröffentlicht: Fakultas Ekonomi Universitas Negeri Jakarta 2019-03-01
Schriftenreihe:Jurnal Pendidikan Ekonomi dan Bisnis (JPEB)
Schlagworte:
Online-Zugang:http://journal.unj.ac.id/unj/index.php/jpeb/article/view/8952/6792
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