Critical Factors Influencing Social Media Utilisation for the Survival and Growth of Rural SMMEs During the Covid-19 Crisis in KwaZulu-Natal: Toward a Conceptual Model
Pre-Covid-19 crisis, rural SMMEs faced challenges including insufficient infrastructure and internet connectivity, further exacerbated by the Covid-19 crisis, with government lockdown measures leading to some South African rural SMMEs closing down temporarily, numerous permanently, with others decl...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
BESRA AcadEx UG
2025-07-01
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| coleção: | International Journal of Advanced Business Studies |
| Assuntos: | |
| Acesso em linha: | https://besra-journals.net/index.php/ijabs/article/view/111 |
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