The Effect of Zero-Rating on Mobile Broadband Demand: An Empirical Approach and Potential Implications
Zero-rating, a popular practice in which certain services or applications are exempted from data charges, has motivated a debate within the broader topic of net neutrality. Advocates claim that it can be a driver of broadband adoption in less favored regions and population segments, and opponents a...
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| Format: | Artigo |
| Langue: | Inglês |
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USC Annenberg Press
2016-05-01
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| Collection: | International Journal of Communication |
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| Accès en ligne: | https://ijoc.org/index.php/ijoc/article/view/4651 |
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