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EFFECTIVE FACTORS ON SOUVENIR PURCHASE: THE CASE OF FOREIGN TOURISTS' VIEWPOINT IN TEHRAN CITY

The present research aims to gain a better understanding of determinants on the souvenir-purchase behavior of inbound tourists, a vital factor affecting tourists’ experience in destinations, yet scant attention has been devoted to this in the literature. Drawing on the OH’s travel expenditure model...

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Hlavní autoři: Farzaneh Vasheghani-Farahani, Kourosh Esfandiar, Abolfazl Tajzadeh-Namin
Médium: Artigo
Jazyk:Inglês
Vydáno: University of Huelva 2014-12-01
Edice:Enlightening Tourism: A Pathmaking Journal
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On-line přístup:https://www.uhu.es/publicaciones/ojs/index.php/et/article/view/2445
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