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Understanding Tourist Brand Loyalty: Key Antecedents in Annapurna Region's Resorts in Nepal

Background: Brand loyalty in tourism sector is frequently talked but it does not appear to have been researched in an authentic manner. This study tries to uncover the facts in the context of perceived facilities, service quality and price value in Annapurna Region's Resorts in Nepal. This present a...

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Bibliografiske detaljer
Principais autores: Sajeeb Kumar Shrestha, Ganga Thapa, Tej Bahadur Karki, Hira Lal Shrestha, Dasarath Neupane
Format: Artigo
Sprog:Inglês
Udgivet: Nepal Philosophical Research Center 2025-10-01
Serier:Nepal Journal of Multidisciplinary Research
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Online adgang:https://www.nepjol.info/index.php/njmr/article/view/85664/65228
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