The impact of Firm Generated Content (FGC) and User Generated Content (UGC) on the intention to use telehealth services

The purpose of this paper is to explore the ability of the combination of Theory of Reasoned Action (TRA) and Information Adoption Model (IAM); to predict and explain how Firm-Generated Content (FGC) and User-Generated Content (UGC) influence the intention to use telehealth services in Vietnam. A to...

وصف كامل

التفاصيل البيبلوغرافية

المؤلفون الرئيسيون:	Tuan Van Pham, My Ha Nguyen, Linh Khanh Nguyen, Yen Phi Hoang, Thu Hoai Tran, Linh Ngoc Khanh Hoang
التنسيق:	Artigo
اللغة:	Inglês
منشور في:	HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE 2024-09-01
سلاسل:	Ho Chi Minh City Open University Journal of Science - Economics and Business Administration
الموضوعات:	firm generated content user generated content theory of reasoned action information adoption model telehealth services
الوصول للمادة أونلاين:	https://journalofscience.ou.edu.vn/index.php/econ-en/article/view/3294
الوسوم:	إضافة وسم لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!