THE IMPACT OF TRANSFORMATIONAL LEADERSHIP, CAREER ADAPTABILITY AND CREATIVITY ON SALESPEOPLE’S REACTIONS TOWARD DIGITAL TRANSFORMATION
This study examines the impacts of transformational leadership, career adaptability, salesperson creativity and demographic variables on the positive response exhibited by life insurance salespeople to digital transformation. The research method used here was survey research. Self-administered quest...
Gorde:
| Egile Nagusiak: | , |
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| Formatua: | Artigo |
| Hizkuntza: | Inglês |
| Argitaratua: |
Bucharest University of Economic Studies
2024-09-01
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| Saila: | Business Excellence and Management |
| Gaiak: | |
| Sarrera elektronikoa: | https://beman.ase.ro/no143/3.pdf |
| Etiketak: |
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