Territorial Brand in Regional Development: Interdisciplinary Discussions
Almost half of the world’s countries, including cities, have strategically adopted the territorial brand. This essay proposes an interdisciplinary reflection on the relationship between territorial brands and territorial and regional development theories. It discusses how the brand relates to the te...
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| Главный автор: | |
|---|---|
| Формат: | Artigo |
| Язык: | Inglês |
| Опубликовано: |
MDPI AG
2023-07-01
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| Серии: | Encyclopedia |
| Предметы: | |
| Online-ссылка: | https://www.mdpi.com/2673-8392/3/3/62 |
| Метки: |
Нет меток, Требуется 1-ая метка записи!
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