Marketing and Sustainable Development
The article presents the significant, though not universally acknowledged, role of marketing in generating imbalance in the developmental processes of modern economy and society. As the foundation of such analysis, the authors adopted the category of values, which constitutes on the one hand ethica...
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| Autori principali: | , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
Lublin University of Technology
2014-07-01
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| Serie: | Problemy Ekorozwoju |
| Soggetti: | |
| Accesso online: | https://ph.pollub.pl/index.php/preko/article/view/4872 |
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