The Domestication of Netflix in the Gulf
The introduction of subscription video-on-demand (SVoD) services has transformed the media landscape in the television market of Arab Gulf countries. This article adopts Silverstone’s domestication theory as a conceptual framework to analyze how users, as individuals and households, incorporate Netf...
Gardado en:
| Principais autores: | , , , , |
|---|---|
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
USC Annenberg Press
2023-11-01
|
| Series: | International Journal of Communication |
| Assuntos: | |
| Acceso en liña: | https://ijoc.org/index.php/ijoc/article/view/20068 |
| Tags: |
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
|