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APPLYING SERVQUAL MODEL TO MEASURE ONLINE CUSTOMER SATISFACTION IN PACKAGE DELIVERY SERVICES

Online customer is a person or association that purchases goods from a retail store via internet. This online purchasing is facilitated by companies that deliver shipping parcels, known as package delivery companies. The service quality is measured by the difference between customers’ expectations...

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Bibliografiske detaljer
Principais autores: Nusrat HAFIZ, A. S. A. FERDOUS ALAM
Format: Artigo
Sprog:Inglês
Udgivet: Studia Universitatis Babes-Bolyai 2016-12-01
Serier:Studia Universitatis Babeş-Bolyai Negotia
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Online adgang:http://193.231.18.162:80/index.php/subbnegotia/article/view/5201
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