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Presenting the Perceived Fairness Model of Dynamic Pricing: Meta-Synthesis Approach

ObjectiveThe lack of perceived fairness in pricing can lead to various negative consequences, including diminished trust in the seller and the prices, reduced demand, lower customer satisfaction, negative word-of-mouth advertising, loss of customer loyalty to the company or brand, increased complain...

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I tiakina i:
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Ngā kaituhi matua: Manijeh Haghighi Nasab, Hamid Reza Yazdani, Fatemeh Goli
Hōputu: Artigo
Reo:Persa
I whakaputaina: University of Tehran, Faculty of Management 2025-03-01
Rangatū:‫مدیریت بازرگانی
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Urunga tuihono:https://jibm.ut.ac.ir/article_97340_9381c5f22842458efd76c50db66d597c.pdf
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