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Intention of adoption of mobile payment: An analysis in the light of the Unified Theory of Acceptance and Use of Technology (UTAUT)

The technological improvement coupled with the growing use of smartphones has, among other functions, facilitated purchase and payment transactions through the mobile phone. This phenomenon occurs worldwide and provides individuals more flexibility and convenience in carrying out their daily activit...

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Détails bibliographiques
Publié dans:RAI - Revista de Administração e Inovação
Auteurs principaux: Ricardo de Sena Abrahão, Stella Naomi Moriguchi, Darly Fernando Andrade
Format: Artigo
Langue:Inglês
Publié: Universidade de São Paulo 2016
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Accès en ligne:https://www.redalyc.org/articulo.oa?id=97347030008
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