Activity-Based Management for Electronic Commerce: A Structured Implementation Procedure
This paper explores the application of Activity-Based Costing and Activity-Based Management in ecommerce. The proposed application may lead to better firm performance of many companies in offering their products and services over the Internet. A case study of a fictitious Business-to-Customer (B2C)...
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| Publicado no: | Journal of Theoretical and Applied Electronic Commerce Research |
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| Autor principal: | |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Universidad de Talca
2010
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| Assuntos: | |
| Acesso em linha: | https://www.redalyc.org/articulo.oa?id=96512488002 |
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