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The Digital Music Market: a study of Brazilian consumers’ behavior

The convergence between technology, the Internet and music brought about great challenges to the recording industry worldwide. Despite digital music’s revenue growth, the music industry has declined significantly over recent years. To attract new customers and compete with other ways of getting musi...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Τόπος έκδοσης:Revista Brasileira de Gestão de Negócios - RBGN
Κύριοι συγγραφείς: João Paulo Capelli Martins, Luiz Antonio Slongo
Μορφή: Artigo
Γλώσσα:Inglês
Έκδοση: Fundação Escola de Comércio Álvares Penteado 2014
Θέματα:
Διαθέσιμο Online:https://www.redalyc.org/articulo.oa?id=94732825007
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