New Product Development in Traditional Industries: Decision-Making Revised
This paper investigates whether decisions considered as common in new product development literature are also valid in a region characterized by traditional industries. The research is grounded on innovative companies in the Valencian Region (Spain). Using the statistical tool of factor analysis, we...
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| Publicado no: | Journal of Technology Management & Innovation |
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| Autor principal: | |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Universidad Alberto Hurtado
2012
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| Assuntos: | |
| Acesso em linha: | https://www.redalyc.org/articulo.oa?id=84724102003 |
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