Business Analytics in Tourism: Uncovering Knowledge from Crowds
Business Analytics leverages value from data, thus being an important tool for the decision-making process. However, the presence of data in different formats is a new challenge for analysis. Textual data has been drawing organizational attention as thousands of people express themselves daily in te...
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| Publicat a: | BAR - Brazilian Administration Review |
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| Autors principals: | , , , , |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Associação Nacional de Pós-Graduação e Pesquisa em Administração
2019
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| Matèries: | |
| Accés en línia: | https://www.redalyc.org/articulo.oa?id=84160330005 https://www.redalyc.org/journal/841/84160330005/ https://www.redalyc.org/journal/841/84160330005/html/ https://www.redalyc.org/journal/841/84160330005/84160330005.epub https://www.redalyc.org/journal/841/84160330005/movil |
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