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Consumer Behaviour towards Mobile Tele Services: A Case Study

Consumer behavior is the study of individuals, groups, or organizations and the processes they use to select, secure, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. An attempt is made here to elicit the...

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Publicado en:The Creative Launcher
Autores principales: Sanjay Baijal, Arjumand Bano
Formato: Artigo
Lenguaje:Inglês
Publicado: Perception Publishing 2017
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Acceso en línea:https://www.redalyc.org/articulo.oa?id=703876861015
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