Fashion, consumption and trends: how television and digital influencers instigate fashion in Brazil
This article aims to discuss the relationship between fashion and the media and their influence on people's consumption actions. It aims to show that consumption trends are used by companies to endorse the process of buying a product. Such trends represent the inclinations of consumers and may indic...
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| Udgivet i: | ModaPalavra e-periódico |
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| Principais autores: | , |
| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Universidade do Estado de Santa Catarina
2021
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| Fag: | |
| Online adgang: | https://www.redalyc.org/articulo.oa?id=514068866009 https://www.redalyc.org/journal/5140/514068866009/ https://www.redalyc.org/journal/5140/514068866009/html/ https://www.redalyc.org/journal/5140/514068866009/514068866009.epub https://www.redalyc.org/journal/5140/514068866009/movil https://doi.org/10.5965/1982615x14332021132 |
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