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THE INTERNATIONALIZATION OF BRAZILIAN DESIGN FIRMS: WHAT DO WE KNOW?

This study investigates the internationalization process of Brazilian brand design firms. The following research question inspired the study: What are the characteristics of the internationalization of these firms? The study, of a technical nature, is based on secondary sources, complement...

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Detalles Bibliográficos
Publicado en:International Journal of Innovation
Autores principales: Melissa Senra, Angela Maria Cavalcanti da Rocha
Formato: Artigo
Lenguaje:Inglês
Publicado: Universidade Nove de Julho 2014
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Acceso en línea:https://www.redalyc.org/articulo.oa?id=499150610001
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