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Development of social media and web 2.0 in the top hotel chains

The purpose of this paper is to analyze the use of Web 2.0 tools and social communication media in the hotel sector, to determine whether these technologies are a real solution for increasing the hotel sector’s visibility and enhancing that level of e-participation. Furthermore, it aims to examine w...

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書目詳細資料
發表在:Tourism & Management Studies
Principais autores: Arturo Haro de Rosario, María del Mar Gálvez Rodríguez, María del Carmen Caba Pérez
格式: Artigo
語言:Inglês
出版: Universidade do Algarve 2013
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在線閱讀:https://www.redalyc.org/articulo.oa?id=388743878005
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