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“POST”-PANDEMIC ENTREPRENEURS: CONTRIBUTION TO INNOVATION MANAGEMENT

Objective This research’s aim was to understand the practice of innovative management in the retail trade of the city of Sobral, Ceará, so as to provide a contribution to such enterprises’ sustainability, representing more than 50% of the municipality’s GDP and which have been suffering the consequ...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
الحاوية / القاعدة:Revista de Administração da Universidade Federal de Santa Maria
المؤلفون الرئيسيون: Teresa Lenice Nogueira da Gama Mota, Sarah Monteiro Galdino, José Wellington Alves Grangeiro, Quitéria Livia Farias Martins, Francisco Davi Pinheiro Leal
التنسيق: Artigo
اللغة:Inglês
منشور في: Universidade Federal de Santa Maria 2022
الموضوعات:
الوصول للمادة أونلاين:https://www.redalyc.org/articulo.oa?id=273473593010
https://www.redalyc.org/journal/2734/273473593010/
https://www.redalyc.org/journal/2734/273473593010/html/
https://www.redalyc.org/journal/2734/273473593010/273473593010.epub
https://www.redalyc.org/journal/2734/273473593010/movil
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