International analysis of the countries where Brazilian franchise chains operate
This paper aims to demonstrate which external environment factors are involved in the international commitment of Brazilian franchise chains. Our objectives herein are to understand which external country characteristics lead to in-ternational franchising operations and to ascertain the influence of...
Kaydedildi:
| Yayımlandı: | Revista de Administração - RAUSP |
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| Asıl Yazarlar: | , , , |
| Materyal Türü: | Artigo |
| Dil: | Inglês |
| Baskı/Yayın Bilgisi: |
Universidade de São Paulo
2015
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| Konular: | |
| Online Erişim: | https://www.redalyc.org/articulo.oa?id=223438298003 |
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