KEY DIMENSIONS OF DIGITAL MATURITY: A STUDY WITH RETAIL SECTOR COMPANIES IN BRAZIL
Purpose: The objective of this research was to identify which dimensions are related to the establishment of higher levels of digital maturity.Originality/value: There is little academic scientific literature on digital maturity in Brazil. This research will offer subsidies to companies regarding th...
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| Vydáno v: | RAM. Revista de Administração Mackenzie |
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| Hlavní autoři: | , , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Universidade Presbiteriana Mackenzie
2021
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| Témata: | |
| On-line přístup: | https://www.redalyc.org/articulo.oa?id=195470012002 https://www.redalyc.org/journal/1954/195470012002/ https://www.redalyc.org/journal/1954/195470012002/html/ https://www.redalyc.org/journal/1954/195470012002/195470012002.epub https://www.redalyc.org/journal/1954/195470012002/movil |
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