MARTIAL ARTS MARKET DEMAND: TEST AND VALIDATION OF A MODEL ON THE BRAZILIAN JUDO CONTEXT
Purpose: Deepening the knowledge about factors which determine and explain the reasons and intentions of judo practitioner’s consumption, investigating how their demands on the sport relate to the perceived benefits, restrictions, value, satisfaction and commitment to judo. Originality/gap/relev...
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| Publicat a: | RAM. Revista de Administração Mackenzie |
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| Autors principals: | , , |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Universidade Presbiteriana Mackenzie
2017
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| Matèries: | |
| Accés en línia: | https://www.redalyc.org/articulo.oa?id=195451957006 |
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