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The influences on the firm's purchasing decisions: an experimental study
Although the topic of anxiety has been widely discussed in the areas of psychology and marketing, especially when analyzing consumer behavior, the subject is still little explored in the purchasing processes in the Operations Management (OM) area. In this sense, the study deals with the topic in an...
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| Publicado no: | Revista de Administração FACES Journal |
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| Autor principal: | |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Universidade FUMEC
2018
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| Assuntos: | |
| Acesso em linha: | https://www.redalyc.org/articulo.oa?id=194057960007 |
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