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STRATEGIC ALIGNMENT THROUGH COMPETITIVE PRIORITIES IN CAPITAL GOODS COMPANIES

The purpose of this paper is to ascertain the strategic alignment of com - panies producing capital goods and deploying competitive priorities, from the standpoint of dyadic relationships. To collect the data, semi-structured questionnaires were used for a sample consisting of 113 respondents from 8...

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Bibliografiska uppgifter
I publikationen:Revista de Administração FACES Journal
Huvudupphovsmän: Roberto Giro Moori, Herbert Kimura
Materialtyp: Artigo
Språk:Inglês
Publicerad: Universidade FUMEC 2014
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Länkar:https://www.redalyc.org/articulo.oa?id=194031553005
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