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STRATEGIC ALIGNMENT THROUGH COMPETITIVE PRIORITIES IN CAPITAL GOODS COMPANIES

The purpose of this paper is to ascertain the strategic alignment of com - panies producing capital goods and deploying competitive priorities, from the standpoint of dyadic relationships. To collect the data, semi-structured questionnaires were used for a sample consisting of 113 respondents from 8...

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Foilsithe in:Revista de Administração FACES Journal
Main Authors: Roberto Giro Moori, Herbert Kimura
Formáid: Artigo
Teanga:Inglês
Foilsithe: Universidade FUMEC 2014
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Rochtain Ar Líne:https://www.redalyc.org/articulo.oa?id=194031553005
Clibeanna: Cuir Clib Leis
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