The consumer’s choice among television displays: A multinomial logit approach

The consumer’s choice over a bundle of products depends on observable and unobservable characteristics of goods and consumers. This choice is made in order to maximize utility subject to a budget constraint. At the same time, firms make product differentiation decisions to maximize profit. Quality i...

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Bibliografiske detaljer
Udgivet i:Lecturas de Economía
Main Authors: Carlos Giovanni González Espitia, Natalia Serna Barrera
Format: Artigo
Sprog:Inglês
Udgivet: Universidad de Antioquia 2013
Fag:
Economía y Finanzas
quality
television display
product differentiation
Observable product characteristics
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