Estimating the effect of moving meat-free products to the meat aisle on sales of meat and meat-free products: A non-randomised controlled intervention study in a large UK supermarket chain

BACKGROUND: Reducing meat consumption could bring health and environmental benefits, but there is little research to date on effective interventions to achieve this. A non-randomised controlled intervention study was used to evaluate whether prominent positioning of meat-free products in the meat ai...

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Dades bibliogràfiques
Publicat a:PLoS Med
Autors principals: Piernas, Carmen, Cook, Brian, Stevens, Richard, Stewart, Cristina, Hollowell, Jennifer, Scarborough, Peter, Jebb, Susan A.
Format: Artigo
Idioma:Inglês
Publicat: Public Library of Science 2021
Matèries:
Research Article
Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC8321099/
https://ncbi.nlm.nih.gov/pubmed/34264943
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pmed.1003715
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