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Converting Visitors of Physicians’ Personal Websites to Customers in Online Health Communities: Longitudinal Study

BACKGROUND: With the dramatic development of Web 2.0, increasing numbers of patients and physicians are actively involved in online health communities. Despite extensive research on online health communities, the conversion rate from visitor to customer and its driving factors have not been discusse...

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Shranjeno v:
Bibliografske podrobnosti
izdano v:J Med Internet Res
Main Authors: Chen, Qin, Yan, Xiangbin, Zhang, Tingting
Format: Artigo
Jezik:Inglês
Izdano: JMIR Publications 2020
Teme:
Online dostop:https://ncbi.nlm.nih.gov/pmc/articles/PMC7481874/
https://ncbi.nlm.nih.gov/pubmed/32845248
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2196/20623
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