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Losses Motivate Cognitive Effort More Than Gains in Effort-Based Decision Making and Performance

Human behavior is more strongly driven by the motivation to avoid losses than to pursue gains (loss aversion). However, there is little research on how losses influence the motivation to exert effort. We compared the effects of loss and gain incentives on cognitive task performance and effort-based...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:Front Hum Neurosci
Prif Awduron: Massar, Stijn A. A., Pu, Zhenghao, Chen, Christina, Chee, Michael W. L.
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: Frontiers Media S.A. 2020
Pynciau:
Mynediad Ar-lein:https://ncbi.nlm.nih.gov/pmc/articles/PMC7379863/
https://ncbi.nlm.nih.gov/pubmed/32765247
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fnhum.2020.00287
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