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Personal and Psychological Traits Influencing the Willingness to Pay for Food with Nutritional Claims: A Comparison between Vice and Virtue Food Products

Several studies have demonstrated the usefulness of nutritional claims (NCs) to help consumers make more informed food decisions. However, fewer studies have investigated the effect of personal and psychological consumer characteristics on their food purchase decision. Hence, the main aim of this st...

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Bibliografische gegevens
Gepubliceerd in:Foods
Hoofdauteurs: López-Galán, Belinda, de-Magistris, Tiziana
Formaat: Artigo
Taal:Inglês
Gepubliceerd in: MDPI 2020
Onderwerpen:
Online toegang:https://ncbi.nlm.nih.gov/pmc/articles/PMC7353545/
https://ncbi.nlm.nih.gov/pubmed/32503136
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/foods9060733
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