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Examining the Relationship between Youth-Targeted Food Marketing Expenditures and the Demographics of Social Media Followers

Background: To determine how many adolescents follow food/beverage brands on Instagram and Twitter, and examine associations between brands’ youth-targeted marketing practices and percentages of adolescent followers. Methods: We purchased data from Demographics Pro to characterize the demographics o...

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Detalhes bibliográficos
Publicado no:Int J Environ Res Public Health
Main Authors: Rummo, Pasquale E., Cassidy, Omni, Wells, Ingrid, Coffino, Jaime A., Bragg, Marie A.
Formato: Artigo
Idioma:Inglês
Publicado em: MDPI 2020
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7084841/
https://ncbi.nlm.nih.gov/pubmed/32138342
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/ijerph17051631
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