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A Mixed Method Approach for the Investigation of Consumer Responses to Sheepmeat and Beef

Coupling qualitative and quantitative consumer research methodologies enables the development of more holistic and comprehensive perspectives of consumer responses. In this study, consumer responses to beef and sheepmeat were investigated using a mixed method approach combining perceptual mapping (q...

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Detalhes bibliográficos
Publicado no:Foods
Main Authors: Hastie, Melindee, Ashman, Hollis, Torrico, Damir, Ha, Minh, Warner, Robyn
Formato: Artigo
Idioma:Inglês
Publicado em: MDPI 2020
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7074361/
https://ncbi.nlm.nih.gov/pubmed/31991694
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/foods9020126
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