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The Role of Trust in Explaining Food Choice: Combining Choice Experiment and Attribute Best–Worst Scaling †

This paper presents empirical findings from a combination of two elicitation techniques—discrete choice experiment (DCE) and best–worst scaling (BWS)—to provide information about the role of consumers’ trust in food choice decisions in the case of credence attributes. The analysis was based on a sam...

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Publicat a:Foods
Autors principals: Yeh, Ching-Hua, Hartmann, Monika, Langen, Nina
Format: Artigo
Idioma:Inglês
Publicat: MDPI 2020
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Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC7023131/
https://ncbi.nlm.nih.gov/pubmed/31947854
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/foods9010045
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