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Online randomized controlled experiments at scale: lessons and extensions to medicine
BACKGROUND: Many technology companies, including Airbnb, Amazon, Booking.com, eBay, Facebook, Google, LinkedIn, Lyft, Microsoft, Netflix, Twitter, Uber, and Yahoo!/Oath, run online randomized controlled experiments at scale, namely hundreds of concurrent controlled experiments on millions of users e...
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| Pubblicato in: | Trials |
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| Autori principali: | , , , , |
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
BioMed Central
2020
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC7007661/ https://ncbi.nlm.nih.gov/pubmed/32033614 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/s13063-020-4084-y |
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