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Plain packaging policy: Preventing industry innovations
The pack is a marketing tool for the tobacco industry - its shape, colour, fonts, descriptors and logos attract and mislead smokers. Health warnings on cigarette packs serve as a knowledge reminder for smokers to quit smoking. Plain packaging eliminates brand imagery elements from cigarette packs an...
Guardat en:
| Publicat a: | Can J Public Health |
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| Autor principal: | |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Springer International Publishing
2017
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| Matèries: | |
| Accés en línia: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6975215/ https://ncbi.nlm.nih.gov/pubmed/28425907 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.17269/CJPH.108.5828 |
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