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Food Branding and Young Children’s Taste Preferences: A Reassessment

OBJECTIVES: This study examines the effects of branding and packaging on young children’s taste preferences. METHODS: Preschool children aged 3 to 5 (n=65) tasted five pairs of identical foods in packaging from McDonald’s and in matched packaging that was either plain, Starbucks-branded, or colourfu...

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Pubblicato in:Can J Public Health
Autori principali: Elliott, Charlene D., Den Hoed, Rebecca Carruthers, Conlon, Martin J.
Natura: Artigo
Lingua:Inglês
Pubblicazione: Springer International Publishing 2013
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Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC6973791/
https://ncbi.nlm.nih.gov/pubmed/24183176
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.17269/cjph.104.3957
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