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Bundling of STDs and HIV in Prevention Messages

PURPOSE –: This study aims to explore peoples cognitive perceptions of HIV and other sexually transmitted diseases (STDs) to inform decisions on message development with regard to message bundling, with limited research on the concept of bundling-related prevention messages and no studies that consi...

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Bibliografiske detaljer
Udgivet i:J Soc Mark
Main Authors: Poehlman, Jon, Uhrig, Jennifer D., Friedman, Allison, Scales, Monica, Forsythe, Ann, Robinson, Susan J.
Format: Artigo
Sprog:Inglês
Udgivet: 2015
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC6876309/
https://ncbi.nlm.nih.gov/pubmed/31768236
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1108/JSOCM-08-2013-0051
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