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Structured, uncertainty-driven exploration in real-world consumer choice

Making good decisions requires people to appropriately explore their available options and generalize what they have learned. While computational models can explain exploratory behavior in constrained laboratory tasks, it is unclear to what extent these models generalize to real-world choice problem...

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Dades bibliogràfiques
Publicat a:Proc Natl Acad Sci U S A
Autors principals: Schulz, Eric, Bhui, Rahul, Love, Bradley C., Brier, Bastien, Todd, Michael T., Gershman, Samuel J.
Format: Artigo
Idioma:Inglês
Publicat: National Academy of Sciences 2019
Matèries:
Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC6628813/
https://ncbi.nlm.nih.gov/pubmed/31235598
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1073/pnas.1821028116
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