Unbranded advertising of prescription medicines to the public by pharmaceutical companies

This is a protocol for a Cochrane Review (Intervention). The objectives are as follows: To assess the effects of unbranded advertising of prescription medicines, conducted by or on behalf of pharmaceutical companies, on consumers’ attitudes, knowledge, behaviour, health services use, health outcomes...

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Bibliografiske detaljer
Udgivet i:Cochrane Database Syst Rev
Main Authors: Leonardo Alves, Teresa, Mantel‐Teeuwisse, Aukje K, Paschke, Anne, Leufkens, Hubert GM, Puil, Lorri, Poplavska, Elita, Mintzes, Barbara
Format: Artigo
Sprog:Inglês
Udgivet: John Wiley & Sons, Ltd 2017
Fag:
Medicine General & Introductory Medical Sciences
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC6483488/
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1002/14651858.CD012699
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