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A cigarette pack by any other color: Youth perceptions mostly align with tobacco industry-ascribed meanings

• Youth interpret cigarette pack-colors in line with industry-intended associations. • Product-packaging restrictions may be circumvented by use of colors that misrepresent product harms. • 43.2% of participants attributed extra strong to the black cigarette pack. • 35.6% of participants ascribed ri...

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Bibliographic Details
Published in:Prev Med Rep
Main Authors: McKelvey, Karma, Baiocchi, Mike, Lazaro, Adrienne, Ramamurthi, Divya, Halpern-Felsher, Bonnie
Format: Artigo
Language:Inglês
Published: Elsevier 2019
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Online Access:https://ncbi.nlm.nih.gov/pmc/articles/PMC6378849/
https://ncbi.nlm.nih.gov/pubmed/30815339
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.pmedr.2019.100830
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