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Investigating the Role of Communication for Information Seekers’ Trust-Related Evaluations of Health Videos on the Web: Content Analysis, Survey Data, and Experiment

BACKGROUND: According to the language expectancy theory and the communication accommodation theory, health information seekers’ trust evaluations of Web-based videos are determined by interplays between content and seekers’ expectations on vloggers’ appropriate language use in specific contexts of W...

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Pubblicato in:Interact J Med Res
Autori principali: Zimmermann, Maria, Jucks, Regina
Natura: Artigo
Lingua:Inglês
Pubblicazione: JMIR Publications 2018
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Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC6322917/
https://ncbi.nlm.nih.gov/pubmed/30578181
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2196/10282
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