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Better than expected: the influence of option expectations during decision-making

Our choices often arise from a consideration of options presented in a sequence (e.g. the products in a supermarket row). However, whether the precise sequential order of option presentation affects decision-making remains poorly understood. A recent model of choice proposes that, in a set of option...

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Bibliografiske detaljer
Udgivet i:Proc Biol Sci
Main Authors: Rigoli, Francesco, Dolan, Raymond
Format: Artigo
Sprog:Inglês
Udgivet: The Royal Society 2018
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC6304046/
https://ncbi.nlm.nih.gov/pubmed/30963894
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1098/rspb.2018.2472
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