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How much is social media worth? Estimating the value of Facebook by paying users to stop using it

Facebook, the online social network, has more than 2 billion global users. Because those users do not pay for the service, its benefits are hard to measure. We report the results of a series of three non-hypothetical auction experiments where winners are paid to deactivate their Facebook accounts fo...

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Veröffentlicht in:PLoS One
Hauptverfasser: Corrigan, Jay R., Alhabash, Saleem, Rousu, Matthew, Cash, Sean B.
Format: Artigo
Sprache:Inglês
Veröffentlicht: Public Library of Science 2018
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Online Zugang:https://ncbi.nlm.nih.gov/pmc/articles/PMC6300191/
https://ncbi.nlm.nih.gov/pubmed/30566473
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0207101
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