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THE CENTRAL ROLE OF AFFECT IN HEALTH MESSAGE FRAMING FOR OLDER INDIVIDUALS
Adopting healthy behaviors is often influenced by message framing; gain-framed messages emphasize the benefits of engaging in a behavior, whereas loss-framed messages highlight the consequences of not engaging in a behavior. Gain-framed messages are particularly impactful for older adults, especiall...
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| Vydáno v: | Innov Aging |
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| Hlavní autoři: | , , , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Oxford University Press
2018
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| Témata: | |
| On-line přístup: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6229791/ https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/geroni/igy023.792 |
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