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Data to model the prognosticators of luxury consumption: A partial least squares-structural equation modelling approach (PLS-SEM)

This article presents raw inferential statistical data that determined the impact of exclusivity, materialism, perceived quality and brand consciousness on luxury consumption. The data were collected from consumers within the Cape Town metropolitan area. A quantitative research method was used to an...

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Foilsithe in:Data Brief
Main Authors: Maziriri, Eugine Tafadzwa, Madinga, Nkosiville Welcome
Formáid: Artigo
Teanga:Inglês
Foilsithe: Elsevier 2018
Ábhair:
Rochtain Ar Líne:https://ncbi.nlm.nih.gov/pmc/articles/PMC6214865/
https://ncbi.nlm.nih.gov/pubmed/30406167
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.dib.2018.10.032
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